The evidence platform

Where supplement claims
get tested.

Analytical testing under ISO/IEC 17025 accreditation, with sensory panels, consumer studies and clinical trials run by the same team and one named scientist.

Know what’s in itVerify Hear what people thinkDiscover Get a number you can printValidate Prove it in a trialProve
01

Verify · Analytical & Quality

Identity, potency, heavy metals, microbiology.
Every result against its specification.

Testing reported the way retailers, regulators and your own quality team need it. Pick a question to see how it is answered.

We measure each active against the number you printed, and report it as a percentage of label claim.

HPLC → Quality Proof

Lead, arsenic, cadmium and mercury, against the limits retailers and marketplaces enforce.

ICP-MS → Quality Proof

A fast identity check on incoming material, before it goes anywhere near a production run.

FT-NIR → Quality Proof

Total counts, pathogens, preservative efficacy and viable counts — reported at time of fill.

Microbiology → Quality Proof

Whether the product does its job once swallowed, to USP <711> and <701>.

Dissolution & disintegration → Performance Proof

Accelerated and real-time storage, so your shelf life is a finding you can defend rather than an estimate.

Stability chambers → Quality Proof
Pouring a sample with amber vials
02

Discover · Sensory & Consumer Insight

Know what to fix
before the production run.

Just-About-Right questions tell you more than whether people liked it. Panelists say whether each attribute is too weak, just right or too strong, so the fix has a direction, not just a score.

Prototype under testFormula A
Recommendation
Sweetness
Flavor intensity
Mouthfeel / thickness
Aftertaste
◀ TOO WEAKJUST RIGHTTOO STRONG ▶
03

Validate · Consumer Evidence

Design the study that
wins you the claim.

Decide what you’re measuring before you start, and stick to it. That’s the difference between an opinion and a number you can print. Try it below.

How many people110
How long28 days
What you want to measure
What this is
Where you can use it
How it runs
What you get

Get a quote
A researcher reviewing a curí Consumer Evidence Study Report on a laptop
04

Prove · Clinical Research

Show what your product does in the body.

Randomized clinical trials, reviewed by an Institutional Review Board and reported in full.

Standardized protocols exist for sleep, stress and mood, and skin; other areas are designed study by study around your claim.

05

Proof of Product™

Five levels of proof,
from a certificate to a clinical claim.

Each level rests on the one below it. Add them and watch what your product is able to say, and who believes it.

L1 · QUALITYidentity · potency · purity
L2 · PERFORMANCEdissolution · mixability
L3 · CONSUMERsensory · iHUT · preference
L4 · SCIENTIFICbiomarkers · clinical outcomes
L5 · CLAIMSintegrated dossier

At this level your product can say

How it works

One named scientist,
from sample to certificate.

Every result passes second-scientist review and Technical Director sign-off before it reaches you — and the same named scientist stays with your product from inquiry through to certificate.

Two people talking across a laboratory bench
01

Inquiry

A scientist scopes it with you — not an account manager passing it on.

Gloved hands placing a sample bottle into a numbered rack
02

Submission

Your sample is logged and tracked from the moment it arrives.

A scientist loading a vial into an analytical instrument
03

Testing

Accredited methods, run on qualified and calibrated instruments.

Two scientists studying a printed report together
04

Data review

A second scientist and the Technical Director check every result before it leaves the building.

A hand signing a printed certificate at a desk
05

Certificate

Signed, retail-ready, formatted for the channel you sell through.

Name the claim.
Get the tests that back it.

Describe the product and the claim you want. A scientist replies within 24 to 48 hours, then scopes the tests, the study design and the evidence level the claim needs.

Get a quote